Central & South America
Achiote / Annatto
Bixa orellana, seed. Also (from Urucum): Bixa orellana.

Local / Regional Names
Achiote (Spanish/Nahuatl-derived); urucum is the Brazilian Portuguese name for the same product.
Countries / Cuisines
Mexico (especially Yucatán), broader Central America; also Brazil under the urucum name. Also (from Urucum): Brazil.
Flavor & Aroma
Mildly earthy, peppery, faintly sweet – used far more for its vivid brick-red color than for pronounced flavor.
Culinary Uses
Foundational natural colorant and mild flavoring for Yucatecan and broader Latin American cooking.
Classic Dishes
Cochinita pibil; recado rojo-based marinades; achiote rice. Also (from Urucum): Also historically used by some Indigenous Brazilian peoples as a body paint pigment.
Pairings
Sour orange, garlic, oregano.
Timing
Toast whole seeds in oil to extract color before discarding the seeds and using the colored oil, or grind into paste with other aromatics.
Storage
Whole seed keeps well over a year sealed and dark; paste keeps months refrigerated.
Substitutions
Turmeric plus a pinch of paprika approximates the color, though the flavor and hue are both distinctly different.
Cultural / History Notes
Achiote and urucum are the same species (Bixa orellana), known by its Spanish/Mesoamerican and Brazilian Portuguese names respectively.
Blend Cross-References
Recado rojo; achiote paste preparations.

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